[TechWeb] September 17th news, Ali mother today announced the launch of Taobao off wireless open platform, build a wireless marketing platform to promote the full deployment of Taobao wireless open wireless strategy. Mom also claimed that in 2013 the Commission will also guest into at least more than 500 million yuan.
it is understood that Ali mother was originally known as the Taobao alliance, founded in 2007, is a Alibaba’s new Internet advertising trading platform. Mainly for the release and purchase platform. Over the past few years has been the rapid development of Alibaba has become one of the important business.
reports, Ali mother the release of the wireless open platform will integrate Taobao wireless terminal customers all the products, including API, SDK, channel, and other activities, the future external developers can share Taobao wireless data through the platform, the corresponding application and development, and to gain more benefits.
with the rise of mobile Internet, mobile Internet advertising demand also surged, this is Ali mother main emphasis on the mobile terminal, and through the open platform, development will help to promote Ali mother wireless business.
platform of the mom "Taobao guest" head of Qin Qing said, "it is expected that in 2013 the turnover of Taobao wireless terminal promotion will bring off the increase of 5-10 times, and this year we give these guest commissions at least will exceed 500 million." (eight)