80 ndoorsman open website can package for monopoly socks socks


company has just started, a lot of things have to pro Chen Bole

news papers seen magazines, you have seen the package for


shopping is almost a headache for all men, however, in order to socks such a small consumer goods, but they have to waste time to run a supermarket.

from this kind of trifles smell opportunities 80 IT Indoorsman Chen bole, created in November 2010 by men socks monopoly website, and in the domestic first "socks package" and "regular delivery" service mode. Just over a year, the site began to achieve profitability.


is still small, Chen Bole website has caused the domestic well-known venture capital institutions Pegasus tour sponsor Yuan Yue’s attention. Half a month ago, Yuan Yue participated in the 8 companies in Wuhan project roadshow, which men socks are considered one of the most reliable companies.

later, Pegasus brigade a deputy general visits to the company, make sure of the direction of development, "big is not strong, if big but not strong are more prone to collapse, the man socks do is a very fine field, can put a little thing to the extreme is very valuable in the future. Well, there may be a tipping point for its rapid development and growth."

clever idea

socks bag sold every week on time delivery

"get up in the morning, only to find socks or did not wash, or broke the hole, had to find a hole in the smallest wear, and then remind yourself to buy the next. But this careless man buy socks, a few can remember? I must have had a lot of men experience." Yesterday, IT Indoorsman Chen Bole referred to create a site selling socks in the first place, become very talkative.

spent 12 years as a programmer in Beijing and Shanghai, Chen Bole started his first venture – on the Internet to sell creative gifts, but the sales volume has been no breakthrough, struggling after a year failed. The second venture, Chen Bole suddenly remembered his BlackSocks (black socks) website a pleasant shopping experience – the next order can enjoy the full year service. Order refers to "package customization, regularly sent home" service mode, simply set the magazine book like socks, selected delivery cycle in site hook, such as weekly, monthly, quarterly, after successful payment, the website will according to the menu content on time delivery door socks. At that time, the site was far too successful in Europe, had hit a year sales of 10 million pairs of performance.

Compared to

gifts, socks, consumables, necessities continually characteristic of customers source, which makes Chen Bole was tempted, he decided to put the black socks website business and comes into china.

programmer born, he built the site a month, soon, the business opened.


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