for a variety of reasons, and now there are a lot of shops will be taken in the store in the way of operation, however, such a special operation, naturally also need to grasp the relevant business priorities. The most important thing in the shop is not the characteristics of the commodity or service features – of course, these are also a good operating chip, but this is not all, nor is it fundamental. The decisive factor in business philosophy to the owner of the shop floor, which is the new mode of operation itself.
as it is all there, and a foundation to have fruit abundance of shoot, the innovative mode of operation in order to have the innovative style of decoration, product style, price and promotion etc.. The way of operation as a concert tone, the tone is only icing on the cake and add.
when it comes to innovation management, not that simple game, how funny how to engage, but should not deviate from the. The first is not to consider the business well ingrained, make money, but I consider what to do and how to do to make people pay attention to, what people love? What can I do for you? What people like and need, and then consider how we can show them to people
will open shop in the building, has saved us most of the cost, we should not rest on its laurels for eliminating these costs, and should continue to do the investment helps to expand the benefits of investment. In fact, this preparation is not how difficult, as long as the master of the following points, it can guarantee the profits.
a key, provoke the curiosity of consumers
if you’re going to run a business that people don’t know, then you’re going to have to stir up excitement and curiosity. People unfamiliar with two kinds of things are rather extreme mood to treat, one extreme is very exclusive, like aliens, people face the unfamiliar and strange things, they will tend to think so terrible, with a sense of exclusion.
it’s like in the movie: "the first thing that comes to mind in a situation is’ no ‘, and the other is quite enthusiastic. People are attracted to their strange events, sometimes with a kind of almost blind enthusiasm. Curiosity Kills the cat, that’s what it means.
is like Japan’s "feast of the human body", which is a novel experience, there are always people feel strange and refused, there are always people willing to appreciate, to try. This is the use of anti conventional principles, the production of consumer surprise to sell a means of operation. This means a class will make people feel boring boring, but also often make a part in novelty and pleasure, and then pay, but the strong directivity is always a special stimulus.
key two >